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Hi, I’m Peyton.

I’m lead product designer for the Artist Platform at Spoonflower, where thousands of artists sell millions of designs on an array of on-demand-printed products. Prior to this, my focus was the shopping experience at Spoonflower. I also worked for many years on client work as a lead designer with the talented team at Viget.
Artist platform research


Artist Insights

Uncovering how Spoonflower can better serve independent artists with technology, processes, and support
Artist platform


Artist Platform

Delivering an all-new platform for Spoonflower artists to manage their portfolios, products, shops, and accounts
Product Design

Recent Work


Union Members App

Galvanizing union membership with a one-stop app for organization, communication and support
Product Design
This Is Quitting

Quit Smoking App

Helping young adults with their smoking cessation efforts via humor, empathy, gamification, and support
Product Design, Branding
Advanced color filtering

Advanced Color Filtering

Creating much more powerful and accessible color searching and filtering to help shoppers
Product Design

SMS Concierge App

Giving hotel managers, employees, and guests a new tool to request and administer services easier and faster
Product Design
Marketing Platform

Marketing Platform

Putting site merchandising and marketing into the hands of marketers, removing engineering roadblocks
Product Design, Design Systems
Spoonflower Design System

Design System

Preparing Spoonflower for a new era of modernized and managed UI design and front-end engineering
Design Systems

Earlier Work

Older snapshots that share additional capabilities
Hockey Hero

STEM Tablet Game

Using the theme and appeal of a professional sport to teach core STEM concepts to children
Strategy, Branding, UI

Smart Home Marketing

Helping a high-tech start-up with a premium product enter the market as a respected disruptor
Strategy, Branding, UI

Shoe Finder

Delighting shoppers with fun new tools for finding their perfect shoe
Strategy, UI
Foundations for Change

Philanthropic Marketing

Capturing the essence of billionaire "capital philanthropist" Chuck Feeney's life's work
Strategy, UI
Quark Games

Tablet Gaming

Capturing the energy and intrigue of two tablet gaming companies and their products in an exploding market
Strategy, UI
Seven Stars

Branding Projects

Setting brand direction for new, emerging brands and refreshing older, stagnating brands